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Archive for May 10th, 2017

take my card2As a Freelance Copywriter Charleston SC, packing SEO keywords into sentences like this one, I have developed a bit of a bunker mentality. I work out of the spare bedroom in stately Lively Manor, and don’t get much face to face human interaction. You’d think I would be all over a networking opportunity, but…

What I don’t know about networking could fill a book – a book about networking very poorly. Sure, it would have a clever title like “Network Outage,” but it would go downhill pretty quickly from there.

So my buddy Nicolo, who is actually NOT named after a 16th century Italian philosopher, dragged me to a networking event in downtown Charleston. (Be sure to check “dragged here” on the survey form.)

How’d it go? Well, it went, and not badly. I guess maybe I have actually learned a thing or two about networking in my decade-long rise to somewhere in the middle of the Charleston copywriter pack. So, here we go.

  • For me, a big hurdle is forcing myself to interact. So I have a rule: if we make eye contact, I have to stop and chat.
  • Next, get the business card swap out of the way ASAP. You never know when you or the other guy are going to get interrupted or swept away.
  • Then, just get down to it! Make your elevator pitch, listen to his, ask a few questions, and follow the conversation in whatever PRODUCTIVE direction it leads.
  • Which means also recognizing when the conversation is going nowhere, and moving on as soon and as politely as possible. Some people will simply not further your quest (though, I admit, you can never really know for sure).
  • Finally, SOMEBODY has to end the conversation. It might as well be you, and the other guy will actually appreciate you taking the bullet.

And that, sports fans, is Smooth Jimmy Apollo’s Lock of the Week!TM

lock

“That’s a really big lock!”

So go forth and network, young Padawan, as painful as it may be. At least in Charleston, you’ll get some awesome hors d’oeurves!

Note: if you have gleaned that networking is not my favorite thing, please contact me at LivelyExchange (at) gmail (dot) com. We’ll meet in a bar, along with a few dozen strangers, and discuss it!

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