Archive for February 26th, 2010

Another in the occasional series of blogs about blogging, done for web marketing supermen RevenFlo of Rock Hill SC. The topic is blogging for business, something about which I have some insight. Not terribly much, but some.  Someone told me the other day that I have the top organic Google results for “copywriter + charleston”, DESPITE my recent lack of commitment. That is good to hear, and that is due entirely to blogging, so there is that.

So anyway, this was adapted from a similar piece I found somewhere. In reality, I only really used 5 of the 9 points this writer brought up, and then only the bullet points. The examples I filled in myself. This is another Top Tip for business bloggers and article writers. Swiping inspiration is the norm. Swiping content whole cloth is, like, not cool man.  Here is a preview:

Ideally, you know your audience – the potential customer you are trying to reach and persuade. You know what they care about and what they need.  Hopefully, your product or service fulfills that need.  So, if you are blogging to support your replacement window business, please PLEASE focus on that! Energy savings, ease of installation, home resale value, green tax credits, and so on.  If you want to write about politics, religion or movies, start a personal blog someplace else.

Continue on to the RevenFlo article HERE.

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