As Dale Carnegie once said, “Any fool can criticize, and most fools do.” But praise is infinitely harder to come by. I have made a couple of additions to my Rave Reviews page , so it’s as good a time as any to re-post this bit from October 2008. Enjoy your tasty leftovers, and please join me again next week!
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Positive feedback, praise, kudos…in professional copywriting, these can be as elusive as the Loch Ness Monster. I’ve said it again and again: in this business the only thanks you can expect is to get paid…and you’ll wait six weeks for that.
Still, on occasion you will write something good enough, or have a client cool enough, or BOTH, that you will get a crumb tossed your way. On those rare occasions over the years, I made sure to collect and store these tasty morsels for future use. What sort of future use? I assumed I would figure that out…in the future.
Welcome to the future, kids…the future of shameless self-promotion! I have composed a Rave Reviews page on this site for your perusal. So give it a cursory glance and try not to hate, haters. You too may someday earn a mild, begrudging expression of a client’s gratitude. But don’t hold your breath!
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In the picture above, one critic is commenting on my writing skills; the other, my Photoshop abilities. YOU decide! ‘Til next time, the balcony is CLOSED, punks!
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