Archive for July 25th, 2008

Just like a pink satin bow on a Hefty bag, it’s your Weekly Wrap!

Monday: The week began with a client questionnaire I produced to help speed along an initial website meeting. Every client’s busy, but this one has been so busy that it took two months to schedule this meeting. So I ginned up these questions as a way to optimize everyone’s time and add value, which is kind of my thing. Emailed them off a day in an advance. Of course, the first words out of his mouth at the meeting were, “Got your questions. Didn’t get a chance to look them over.” So check out Monday’s tale of attempted value-added awesomeness, Web Content from the Ground Up.

Tuesday: You look at the potential projects on your whiteboard. There’s a bunch of them…they’re meaty as hell …and they’re entirely fictional until they happen. I wish I had some sage advice about “the 5 signs that this gig is for real,” but I don’t. The lesson here…one that I never tire of learning, it seems…is to not get my hopes up. Because misery loves company, you should check out Managing Expectations.

Wednesday: The real world of increased workload and shifting deadlines had the nerve to intrude on my little blogging fantasy, so no real post that day. However, I did swipe a nifty hourglass to illustrate the situation. So there.

Thursday: A look in the mirror as we discussed some expert “do’s and do not do’s” of blogging, AKA Best Practices. All the standard advice applies, including keeping it relevant, packing your content to the rim with keywords, and telling interminably long stories about “the guy at that place with the thing.” Seriously, there’s some good advice here. Please to enjoy Blogging Best Practices: A Self-check.

That’s the wrap. If you, like me, are concerned that Dark Knight has only pulled down $200 million domestic so far, then you know what to do this weekend!

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